Author

About Paul Ammann

Paul Ammann heads the International Management research group at BFH-TI. He researches and publishes in the field of exporting industrial c

Entries by Paul Ammann

Digital change in the Gulf region: Swiss exporters must adapt

12. June 2024/in Digital Business & Finance EN, Professional Contribution EN/by Paul Ammann

The Arabian Gulf region has arrived in the digital age with impressive speed. Fast internet even in the most remote deserts, the playful use of mobile phones and the enthusiasm and acceptance of digital technologies are turning Saudi Arabia, the United Arab Emirates, Bahrain and Qatar into a growth region that is overtaking Switzerland in […]

How digital tools improve cooperation in the export business

6. September 2023/in Digital Business & Finance EN, Professional Contribution EN/by Paul Ammann

In an Innosuisse project, the Bern University of Applied Sciences and the University of Applied Sciences Grisons investigated how digital tools and platforms can improve cooperation between exporters and international distribution partners. The aim was to optimise the selection, qualification, motivation and evaluation processes of distribution partner management. The project team developed an innovative consulting […]

Author

About Paul Ammann

Entries by Paul Ammann

Digital change in the Gulf region: Swiss exporters must adapt

How digital tools improve cooperation in the export business

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